Increasing market share,
brand awareness &
customer engagement
Lasting business growth
Teams need momentum to stay motivated and confident in their direction.
Business impact through brand, marketing and product requires a short-term boost and long-term mindset. My tailored approach aligns with these organisational realities.
Strategic & creative
Both are needed to address today’s complex brand and business contexts.
Novel problems require lateral thinking. My experience across B2B, beauty, hospitality and streetwear has proven that the most effective solutions are found outside your category.
Emily's balance of creativity and structure allow her to build solutions from a different, yet informed angle
Rich - EMEA Product Director, Converse
Areas of expertise
Brand strategy & governance
You have a beautiful strategy deck, but it rarely informs your day-to-day decisions.
We'll reevaluate your market positioning and then define clear, practical standards your team needs to scale with consistency and creative impact.
Portfolio & experience architecture
Products and services have grown organically over time, but now lack a unified direction.
We'll audit and map your existing portfolio to prioritize the initiatives that deliver the highest value to your customers and the business.
Environmental design & identity
You have build environments, but it feel like they could be doing more for the brand.
We'll align your brand narrative with the functional needs of your customers to create physical spaces that feel intentional and drive long-term loyalty.
Emily came to Reckitt as an ‘outsider’ and made an immediate impact on the business and team.
Santi - Global Marketing Director, Reckitt
Tell me more about your challenges
Book a call to explore how we can grow your brand and find a clear way forward.
